Plenty of knowledge and experience was amassed during 8 years with a leading UK retailer in their e-commerce and marketing teams. Getting stuck into data analysis to uncover user behaviours and her knowledge around how to drive organic growth through SEO are her strengths while creating powerful, well-researched content is her true love. When she’s not busy managing digital campaigns, Laura enjoys running, discovering Cheshire's most delicious eateries and spending time with her 3 children.